"MINERVA THE LABEL breaks the mold, championing underground artists over commercial hype. Fueled by passion. Embracing the passion of genuine artists,
The brand rejects media trends, focusing on what resonates with the heart. For the people who crave authenticity, MINERVA THE LABEL delivers." By working with Artist like: Hefner, KL, YBYB, Smaakmakers, Miggs de Bruijn, Juicc, RVO&DVO and more.